TURNKEY PUBLIC MANAGEMENT TOOLKITS--Helping managers and consultants assess and improve the delivery of programs and services in the public sector.
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TURNKEY PUBLIC MANAGEMENT TOOLKITS--Helping managers and consultants assess and improve the delivery of programs and services in the public sector.
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Lists the elements of the communications operational plan template.
Communications function operational plan template: activities, objectives and desired outcomes.
Communications function operational plan template: stakeholder expectations and key risks.
Communications function operational plan template: external trends and common/best practices.
Communications function operational plan template: client demand, workload forecasts, and financial projections.
Communications function operational plan template: efficiency and performance targets.
Communications function operational plan template: examples of potential improvement priorities and projects.

Communications Operational Planning Template (6 pages)

$10.00 $0.00

Operational planning for the communications function

The communications operational planning template (6 pages in Word) provides a structure and starting point for preparing an operational plan for the communications function in government agencies based on content specific to communications.  

The communications function typically entails: strategic communications advice, corporate communications/ branding, internal communications, social media, advertising and promotion, writing and editing services, communications product coordination, outreach, ministerial/ senior management event support, issues and media monitoring, media and public relations, public opinion research, graphic design and publishing, and web support.

The communications operational planning template includes content specific to the communications function for the following elements (see preview images):

  • The scope of communications activities carried out
  • Objectives and desired outcomes of the communications function
  • Financial projections
  • Stakeholder expectations of communications
  • External trends and best practices
  • Key risks and mitigation measures
  • Demand/workload trends and forecasts
  • Efficiency/productivity targets
  • Key results and performance targets
  • Potential improvement priorities and projects

Purchase the tool and you will instantly receive an email with a link to download the communications operational plan template (6 pages) in a fully editable Word format.

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